Intelligence for the people shaping the future of learning.

Resources

Guides, frameworks, templates and the Library: practical course design, and the research on how people learn.

Practical course design and instructional design, grounded in the evidence.

Course design / Bloom's Taxonomy Examples: Using It to Design an Online Course

Bloom's taxonomy is most useful as a checking tool: plot each objective, activity and quiz on the same grid and the gaps show up. It isn't a ladder learners must climb one rung at a time.

7 November 2026

Assessment / Writing Multiple-Choice Questions That Teach as Well as Test

A multiple-choice question can do more than check an answer. With plausible wrong options and feedback that explains, it becomes practice that learners remember. Here's how to write one, step by step.

6 November 2026

Instructional design / How to Storyboard an eLearning Module, Screen by Screen

A storyboard is where most of a module's learning design gets decided, one screen at a time. Here's a seven-step way to write one, with the research that should shape each screen and a cheap way to test it.

5 November 2026

Course design / How to Create an Online Course That Sells (and Teaches)

Courses keep selling when buyers get the result they paid for. Validate the problem before you build, design the final task first, put practice in every module, and let a paying pilot group show you what to fix.

3 November 2026

Course design / How to Write Learning Objectives Learners Can Actually Meet

A good objective names something a learner will do that you could watch and check. Write the assessment alongside it, be sceptical of verb lists, and show it to learners as a question rather than a statement.

2 November 2026

Careers / Entry-Level Instructional Design Jobs: What Employers Ask For

An entry-level instructional design job rarely means no experience. Employers want to see design work you've already done. Here's what the job-ad research shows they ask for, and how to build that evidence.

1 November 2026

One evergreen page per learning principle: what the research says, how to apply it, and how the platforms support it.